Youssef Hedayat presents
Build It Right: The 30-Day Business Workbook
Go from an idea to something real enough to face the market, one decision and one useful output at a time.
Watch the short video, then download the free workbook and start with Day 1.
Free PDF • Fillable or printable • For business ideas and businesses under one year
Start with the video
By Youssef Hedayat
Business Consultant · Founder of AdvertiseUp
Since 2016
50+ businesses supported and 120+ strategy sessions.
30 Days, 3 Phases
Decide, Build, Test. One output every day.
Evidence First
Day 10 is allowed to say stop.
Why this exists
Most ideas get expensive before they get tested.
A logo, website, content and ads can all come too early.
Before any of that matters, you need evidence that a specific person has a real problem or desire, will actually pay, and can be served for less than they pay.
This is for you if…
- You have a business idea you want to test properly
- You are about to spend on a logo, website or ads first
- You started less than a year ago and the model still feels unclear
- You want to understand your business before outsourcing it
Free workbook
Get Build It Right.
A practical workbook that takes the decisions in order: customer, problem, price, numbers, offer, basic setup, then a real market test.
- Score your idea on Day 1, Day 10 and Day 30
- Build only what the market needs to see
- Test with real people before spending big
- Know what to do yourself, what to use AI for, and when to hire
BUILD
IT RIGHT
What’s inside
30 days. Three phases. One output every day.
Decide · Days 1–10
Is this idea worth building? Customer, problem, offer, price and numbers.
Build · Days 11–20
Build only what the market needs to see: name, identity, page and payments.
Test · Days 21–30
Face the market: outreach, sales conversations and a first payment.
The Idea Score
Score your idea three times and see what the evidence changes.
Download the free workbook
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How it works
One day. One decision. One output.
Most days take 30–90 minutes. No lectures and no ten-page worksheets: just the next decision, made properly.
01 — Learn
One short idea that explains what matters today and why.
02 — Decide and do
Make one clear decision and complete the task behind it.
03 — Output
Finish the day with one real output you can use in your business.
Testimonials
What clients say.
“All was good, highly appreciating Youssef’s effort and insights.”
It was a great starting point and pace and examples were helpful
Thank you for your extreme dedication and expertise.
Your guide
Youssef Hedayat
Business Consultant · Founder. Built from ten years of helping founders decide what to build, in what order, and when to hire.
- Founder of AdvertiseUp, started in 2016
- 50+ businesses supported
- 120+ strategy sessions
- Background in strategy, marketing, websites and e-commerce